Free audit
Claude skills for Shopify store owners

The SEO Intel Skills Pack

Seven skills that connect directly to your Shopify store via Claude. GMC compliance, AI visibility, AEO, full audit, product writer, image audit, and link health. Buy once, use on any store you own or manage.

Seven .skill files, instant download Works with Claude Desktop (free plan or above) One-time purchase, no subscription Full how-to guide series included
Available now

SEO Intel Skills Pack

Seven Claude skills built for Shopify store owners. Connect your store once and run GMC compliance audits, AI visibility checks, and AEO fixes directly from a Claude conversation. Every finding references specific policy or spec. Every fix writes back to Shopify automatically.

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GMC Compliance Skill

Audits your products against Google Merchant Center policy. Checks titles, descriptions, images, pricing, shipping, and policy pages. Flags BLOCKER to LOW severity issues with verbatim citations. Runs a fast gate before every product write to prevent new problems.

Included in pack
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GEO / AI Visibility Skill

Checks and fixes the nine signals that determine your AI Readiness Score: robots.txt, FAQPage schema, Organization sameAs, About page, brand consistency, product descriptions, Product schema, llms.txt, and sitemap. Makes your store visible to ChatGPT, Claude, and Perplexity.

Included in pack
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AEO Skill

Answer Engine Optimisation. Structures your product content, FAQ pages, and descriptions so AI assistants can extract and cite your store directly in their answers. Works alongside the GEO skill to cover both discoverability and citation quality.

Included in pack
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Full Audit Skill

Master store health orchestrator. Runs GMC compliance, AI Readiness Score, AEO, image audit, and link health checks in sequence and produces a single unified priority report with one ranked action plan.

Included in pack
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Product Writer Skill

Writes GMC-safe, AI-visible, answer-ready Shopify product descriptions in one step. Applies all 7 optimisation layers simultaneously: GMC compliance, GEO format, AEO structure, internal linking, brand voice, longevity, and duplicate prevention.

Included in pack
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Image Audit Skill

Checks every product image against Google Merchant Center requirements: presence, alt text quality, placeholder detection, and multi-image coverage. Flags silent disapproval risks and auto-fixes alt text.

Included in pack
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Link Health Skill

Scans every product description, collection description, and page body for internal links. Verifies target handles exist in the store and reports broken links before they cause customer 404s or AI crawler dead-ends.

Included in pack
  • GMC audit: product, policy, and collection pages
  • AI Readiness Score across 9 visibility signals
  • Every GMC finding: verbatim store quote + policy line
  • Auto-fix: descriptions, meta titles, alt text
  • FAQPage and Product JSON-LD generation
  • Organization sameAs and robots.txt fixes
  • GMC fast gate fires before every Shopify write
  • Severity grading: BLOCKER, HIGH, MEDIUM, LOW
  • Session log of every change and every issue flagged
  • Full how-to guide series: four guides, post-purchase access
£14.99
One-time purchase
Seven .skill files + how-to access
No subscription
Buy on Gumroad Run the free AI audit first

Instant download · Seven .skill files · Works on any Shopify store

How to use your skills after purchase

Four steps from download to your first audit. Setup takes under 15 minutes.

1

Install Node.js

Download Node.js from nodejs.org. Install it with the defaults. This lets your computer run the Shopify MCP server that connects Claude to your store.

2

Connect your store

Create a Shopify API token in Settings → Develop apps. Add the shopify-mcp-server config to Claude's config file using PowerShell. Full instructions in Guide 1.

3

Install the skills

Open Claude Desktop, go to Settings → Skills, and drag each .skill file into the panel. All three appear immediately and are ready to use.

4

Run your first audit

Open a new Claude conversation and type the first prompt from Guide 3. Claude will run the audit and return a prioritised findings list within seconds.

The How-To series walks you through every step above in plain English. Written for store owners who have never used a terminal. Four guides, each linking to the next.

Read the guides →

What the skills do and do not do

We would rather tell you the limits upfront.

What they do well
  • Audit every published product against GMC policy in a single session
  • Fix descriptions, meta titles, alt text, and schema directly in Shopify
  • Cite the exact store text and the exact Google policy line for every GMC finding
  • Check AI visibility across all nine ARS signals and generate fixes
  • Run a compliance check automatically before every product write
  • Work on any Shopify store you connect, not just your own
What they cannot do
  • Cannot guarantee GMC reinstatement. Google makes that decision
  • Do not check products you change manually outside a Claude session
  • Require Claude Desktop and Node.js installed on your computer
  • Structured data, URL redirects, and sitemap submission require manual steps in Shopify or Google Search Console
  • Do not predict unpublished Google algorithm changes

Sources and references

Frequently asked questions

What is included in the Skills Pack?

Seven Claude skill files: GMC compliance, GEO/AI visibility, AEO, full audit, product writer, image audit, and link health. Each skill runs inside Claude Desktop and connects directly to your Shopify store via the MCP server you set up in Guide 1.

Do I need a paid Claude plan?

The skills run on a free Claude account for occasional use. For full sessions auditing and fixing a large store, a Claude Pro account gives you longer context and higher usage limits.

What is GEO and why does it matter?

GEO (Generative Engine Optimisation) covers the signals AI assistants like ChatGPT, Claude, and Perplexity use when deciding whether to mention your store. The GEO skill checks and fixes all nine signals that determine your AI Readiness Score.

How do I install the skills?

After purchase you get a download link for seven .skill files. Open Claude Desktop, go to Settings and Skills, and drag each file into the Skills panel. They appear immediately. Then follow Guide 1 in the How-To series to connect your Shopify store.

Is this a subscription?

No. One-time purchase. The skill files are yours to keep and use on any store you own or manage.